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LIC’s Premium Collection Rises 3.31% in Q1FY26 to Rs. 59,410 Crore
Life Insurance Corporation of India reported a 3.31% year-on-year growth in total premium collection to Rs. 59,410 crore for the April-June 2025 quarter. Individual premium rose 5.34% to Rs. 12,503 crore, while group premium grew 2.93% to Rs. 46,907 crore. Despite the increase in premium, policy issuance declined to 30.43 lakh from 35.72 lakh in the same period last year. LIC outperformed private life insurers in June with a 14.60% rise in individual premiums. However, group premium collections for June fell to Rs. 22,082 crore from Rs. 23,731 crore in the previous year. Overall new business premium declined 3.43% to Rs. 27,395 crore in June 2025. The data suggests that while LIC continues to lead in market share, subdued policy issuance and lower group collections may warrant strategic realignment in its distribution and product mix.
Life Insurance Council Allocates Rs. 450 Crore for Awareness Campaign
The Life Insurance Council has announced a three-year nationwide awareness campaign, ‘Sabse Pehle Life Insurance’, committing Rs. 150–160 crore annually to enhance life insurance penetration. The Insurance Awareness Committee, comprising 27 insurers and led by Kamlesh Rao, aims to drive behavioural change and boost policy uptake through multimedia efforts. The campaign follows a dip in life insurance penetration to 2.8% in FY24 from 3% in FY23, despite a 6.1% growth in total premiums to Rs. 8.29 trillion. The new campaign targets three critical segments: protection, annuity, and child savings plans. Advertising veteran Piyush Pandey will guide the initiative as creative mentor. Regulatory support has also come from IRDAI Member (Life) Swaminathan Iyer, who emphasized the long-term commitment required for impactful change. The campaign, focusing on regional languages and digital-first strategies, comes amid rising concern over the protection gap, especially among individuals aged 18–35.
Life Insurers Launch Rs. 450 Cr Multimedia Campaign to Boost Penetration
India’s life insurance industry has launched a fresh Rs. 450-crore nationwide campaign to increase insurance penetration, amid growing concerns over falling coverage. Led by the Insurance Awareness Committee (IAC-Life), the ‘Sabse Pehle Life Insurance’ campaign will run over three years, with Rs. 150–160 crore allocated annually. Ad veteran Piyush Pandey is the creative advisor. The campaign will target three major segments—protection, annuity, and child savings plans—using multilingual and multimedia channels. Insurance penetration has declined from 4% of GDP in FY23 to 3.2% in FY25. The protection gap rose to 87% in 2023, with over 90% among 18–35-year-olds. IAC Chair Kamlesh Rao said the campaign marks a shift from general awareness to product-specific messaging. IRDAI Member (Life) Swaminathan Iyer described the initiative as a long-term marathon requiring consistent engagement. The campaign aims to drive behavioural change and encourage product adoption across India.
Life Insurance Policy Sales Drop 10% in Q1 FY26 Amid Regulatory Changes
Life insurance policy sales in India declined 10.11% year-on-year in Q1 FY26 to 4.8 million, down from 5.37 million in Q1 FY25, as insurers adjusted to new surrender value norms and faced lower demand. Data from the Life Insurance Council shows Life Insurance Corporation (LIC) experienced a 14.8% fall in policy sales to 3.04 million, while private insurers saw a marginal 0.8% decline to 1.7 million. A slowdown in credit life policies, driven by weak credit demand and recent tax rebate changes, also contributed to the dip. Credit life insurance pays off a borrower’s debt in the event of death. Group single premium policy sales fell 3.37% to 583 policies, and group non-single premium policies dropped 2.67% to 940. Group yearly renewable premiums declined sharply by 34.97% to 4,629. Individual single premium policies dropped 3.10%, and individual non-single premium policies fell 10.44%. FY25 saw a 7.39% overall dip in policy sales.
Angel One to Invest Rs. 400 Crore in Life-Insurance Joint Venture with Singapore’s LivWell
Stock-broking platform Angel One will pump Rs. 400 crore into a new life-insurance joint venture with Singapore-based LivWell Holdings, creating a “digital-first” insurer focused on India’s under-insured middle class. Under the MoU, Angel One will take a 26 per cent stake, while LivWell will own 74 per cent, the maximum foreign shareholding allowed.
The venture aims to offer fully online protection and savings products with simple wording, transparent pricing and instant issuance—leveraging Angel One’s 2-crore client base and LivWell’s wellness-tech expertise. Industry veterans are being tapped for key leadership roles, and the partners will seek IRDAI approval over the next few months.
Angel One says the move diversifies its fee income and deepens engagement with young investors, while LivWell gains a springboard into one of the world’s fastest-growing life-insurance markets. Launch is targeted for FY 2026, subject to regulatory clearances.
Canara HSBC Life Launches ‘SecureInvest’ ULIP with Life Cover up to 100× Annual Premium
Canara HSBC Life Insurance has unveiled SecureInvest, a unit-linked, non-participating life policy that marries market-linked growth with unusually high protection. Available in two variants, SecureInvest Choice offers life cover for the full policy term and pays the fund value at maturity, while SecureInvest Forever extends coverage to age 85 for customers seeking legacy planning.
Both options provide life insurance worth up to 100 times the annualised premium, backed by 12 investment funds and six portfolio-management strategies. Policyholders can redirect premiums, switch funds, and make partial withdrawals as goals evolve.
To promote long-term savings, the plan adds Loyalty Additions starting in year 10 and every five years thereafter, plus a Maturity Booster at term end. Chief Marketing Officer Rishi Mathur said SecureInvest was crafted “to grow, to protect, and to leave a legacy,” supporting customers through every life stage.
SBI Life Grows New-Business Premium to Rs. 7,268 Crore in Q1 FY26
SBI Life Insurance has begun the new fiscal year on a solid footing, logging Rs. 7,268 crore in New Business Premium (NBP) for the quarter ended June 30 2025, up from Rs. 7,033 crore a year earlier. Regular premium grew 12 percent year-on-year, while total individual NBP reached Rs. 4,939 crore, a four-per-cent rise. Protection business continued to expand, with total protection NBP at Rs. 980 crore and individual protection NBP at Rs. 165 crore for the period.
Profit after tax climbed 14 percent to Rs. 594 crore, supported by operating efficiency and steady persistency gains. The insurer maintained a robust solvency ratio of 1.96, well above the 1.50 regulatory minimum. Assets under management rose 15 percent to Rs. 4.76 lakh crore, with a 60:40 debt–equity allocation; 94 percent of debt investments remain in AAA or sovereign instruments.
SBI Life’s distribution network now spans 1,146 offices and over 323,000 agents, helping lift its private-market share in individual new business to 25 percent. Management reaffirmed its customer-first strategy and ongoing digital initiatives to sustain growth across protection, savings and pension segments.
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